Sunday, April 26, 2009

Following a brand

I think most of us have been using Google Alerts for a while to follow the brands we are the most interested in. The newest evolution on this tree is "Google News Timeline", it allows you to see the development of the PR around a certain brand and topic. Great for research, great for helping brand managers knowing whats going on, and awesome for following a news story.

Will these technologies move beyond "news" and allows you to follow a person?

Read more on http://newstimeline.googlelabs.com/
Have a great week,

-Troels Smit

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